THE IMPACT OF USING SOCIAL MEDIA AND INTERNET ON ACADEMIC PERFORMANCE: A CASE STUDY OF BENGALURU CITY
Keywords:
IMPACT, SOCIAL MEDIA, INTERNET, ACADEMIC PERFORMANCE, BENGALURU CITY
Abstract
The internet and social media provide students with a range of academic benefits and opportunities to enhance their learning process. The main goal of this research is to examine the impact of using the social media on the academic performance. The new social networks, such as Instagram, Facebook, Twitter, etc., can affect the behavior and academic performance of the college students. The sample was (150) students distributed among the colleges. The results show that the social media has a positive impact on academic performance and 89% of students prefer the mobile application. WhatsApp as a social media for their academic purpose.
References
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https://digitalcommons.brockport.edu/cgi/viewcontent.cgi?article=1030&context=edc_theses.
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Manca S., & Ranieri, M. (2013). Is it a tool suitable for learning? A critical review of the literature on Facebook as a technology-enhanced learning environment. Journal of Computer Assisted Learning, 29(6), 487– 504.
Montrieux, Hannelore et. al. (2015). Blending Face-to-Face Higher Education with Web-Based Lectures: Comparing Different Didactical Application Scenarios. Journal of Educational Technology & Society. 18(1), 170-182.
Phiri, Acheson et. al. (2014). Evaluation of a pilot project on information and communication technology for rural education development: A Cofimvaba case study on the educational use of tablets. International Journal of Education & Development using Information & Communication Technology. 10(4), 60-79.
Rascón-Moreno Diego. (2014). Value-laden issues and English as a Second/Foreign language teaching in secondary education: A perfect combination enabled through ICT. International Journal of Information & Communication Technology Education. 7(3), 26-58.
Rouis, Sana. Impact of Facebook Usage on Students' Academic Achievement: Role of Self-Regulation and Trust. Retrieved from https://mhrd.gov.in/sites/upload_files/mhrd/files/statistics-new/PilotReport_2011.pdf
Waleed Mugahed, Al-Rahmi. (2015). Using Social Media as a Tool for Improving Academic Performance through Collaborative Learning in Malaysian Higher Education, 1-28, Retrieved from
www.ccsenet.org/journal/index.php/res/article/download/376 19/24820
Boranbayev S. N. (2015). Development of the methods and technologies for the information system designing and implementation. Theoretical & Applied Information Technology, 82(2), 212-220.
Brun et. al. (2014). Learning to become a teacher in the 21st century: ICT integration in Initial Teacher Education in Chile. Journal of Educational Technology & Society, 17(3), 222-238.
Tulika B., and Dhananjay, J. A. (2014). Study of Students’ Experiences of Mobile Learning. Global Journal of Human-Social Science, 14 (4).
Flad, Kaitlyn. (2010). The Influence of Social Networking Participation on Student Academic Performance across Gender Lines 17(12), Retrieved from
https://digitalcommons.brockport.edu/cgi/viewcontent.cgi?article=1030&context=edc_theses.
Gurikar, et. al. (2015). Information Technology Usage Scenario in Academic Libraries of Higher Education in Chhattisgarh: Challenges and Opportunities. Journal of Library & Information Technology. 35(4), 273-280.
Huang J., & Wuhan, A. (2016). Probabilistic method for emerging topic tracking in Microblog stream, 325–350, http://dx.doi.org/10.1007/s11280-016-0390-4.
Hannah, Hudson. (2015). 10 Surprising Ways to Use Instagram in the Classroom, Retrieved from http://www.weareteachers.com/blogs/post/2014/08/07/10-waysJarvis, P. (2006). Towards a comprehensive theory of human learning. New York: Routledge.
Manca S., & Ranieri, M. (2013). Is it a tool suitable for learning? A critical review of the literature on Facebook as a technology-enhanced learning environment. Journal of Computer Assisted Learning, 29(6), 487– 504.
Montrieux, Hannelore et. al. (2015). Blending Face-to-Face Higher Education with Web-Based Lectures: Comparing Different Didactical Application Scenarios. Journal of Educational Technology & Society. 18(1), 170-182.
Phiri, Acheson et. al. (2014). Evaluation of a pilot project on information and communication technology for rural education development: A Cofimvaba case study on the educational use of tablets. International Journal of Education & Development using Information & Communication Technology. 10(4), 60-79.
Rascón-Moreno Diego. (2014). Value-laden issues and English as a Second/Foreign language teaching in secondary education: A perfect combination enabled through ICT. International Journal of Information & Communication Technology Education. 7(3), 26-58.
Rouis, Sana. Impact of Facebook Usage on Students' Academic Achievement: Role of Self-Regulation and Trust. Retrieved from https://mhrd.gov.in/sites/upload_files/mhrd/files/statistics-new/PilotReport_2011.pdf
How to Cite
Leelavathy A. M. (2018). THE IMPACT OF USING SOCIAL MEDIA AND INTERNET ON ACADEMIC PERFORMANCE: A CASE STUDY OF BENGALURU CITY. International Journal of Applied Service Marketing Perspectives, 7(02), 3354-3364. Retrieved from https://asmp.gfer.org/index.php/asmp/article/view/10
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